There has been an enormous pull towards mobile versions of websites and almost every client nowadays wants it or in most cases demands it.

The days of having a simple .mobi site along with your website to just “get by” are behind us and nowadays you need to make one design for blackberry, another for the iphone, the ipad, netbook, kindle, and then all screen resolutions must be designed too. As new technology comes out we will almost certainly need to keep increasing these designs at an impossible/impractical rate.

Designers beware; there is a new kid on the block who has more power and influence than any of us.

Recently organizations have begun to realize that it is essential to devote time, money and effort into research to better understand their audience. The movement towards a more socially connected web has made clear the huge shift of power towards the user and their input has to be critically important as to how we engineer and develop our websites and online applications moving forward. Website owners and the users have now become dependent on each other and the job of a designer is no longer as simple as it once was.